Why a campaign paused by itself
Syniria pauses a campaign instead of sending into a problem; fix the cause, then resume.
Updated
Syniria pauses a campaign rather than keep sending into a problem. The reason is on the campaign's page and on your Overview. Nothing is lost: fix the cause, then press Resume. People who already got the message aren't sent it again. Resume first checks with Meta: while Meta still blocks the number, or its quality is Low, it explains why and waits.
| Reason | Cause | What to do |
|---|---|---|
| Meta needs a payment method on your WhatsApp account | Meta couldn't charge | Add a payment method in Meta Business Suite, then resume |
| Meta paused or disabled this template | Meta stopped the template | Stop the rest, and send the others a new template |
| The template changed at Meta | It was edited or removed at Meta | Check Meta for updates, and start a new campaign with a current template |
| Reconnect WhatsApp in Channels | Syniria lost access to the number | Reconnect, then resume |
| Meta restricted your WhatsApp account | A policy or account problem | Resolve it with Meta |
| Meta limited this number because people blocked or reported its messages | Too many people blocked or reported its messages | Check the number's quality in WhatsApp Manager, then resume once Meta lifts the limit |
| Meta blocked new conversations from this WhatsApp account | A restriction from Meta, with an end date | Resume after the date. Meta's reason is in Business Support Home |
| Meta disabled this WhatsApp account | Meta disabled the account | Ask Meta for a review in Business Support Home |
| Meta couldn't use the header image | The image was refused | Use another image in a new template |
| Many messages failed with the same error | 20 or more of the latest 100 sends since the campaign started or was last resumed failed with one code, which the campaign's page names | Check who's in the audience before resuming |
| Your number's quality rating turned red | People are blocking or reporting your messages | Send only to people who expect them. Resume works again once Meta rates the number Medium or High |
| Meta lowered your number's daily limit | Meta reduced how many people you may message | Resume: it will take longer |
| Campaigns need a paid plan or a live free trial | Your plan ended or your trial expired | Choose a plan in Billing, then resume |
| The free trial's campaign messages are used up | The trial's 50 messages are sent | Choose a plan in Billing, then resume |
For Meta's warnings, blocks and disabling, see When Meta limits or restricts your WhatsApp number.